As 2012 comes to a close and we welcome 2013, the Alumni Membership team at BITSAA International thought it would make sense to have a look at how membership numbers have changed over the year. The team decided to publish some of the stats, and come with some insights on these numbers. If you have ideas on how we can improve these numbers and bring in more registrations, we are all ears – Shoot out an email to membership-team@bitsaa.org
We have grown a lot this year. In 2011, we got 1354 registrations; this year we got 2551. That is just more than an 88% increase in growth! As the awareness of BITSAA International keeps on increasing registrations steadily keep moving upwards as well.
Today I would like to share an interesting observation with you. So, numbers are increasing and that is a very positive sign and it got us thinking. What is it that actually makes the greatest difference to our numbers? Its word of mouth! The simplest yet most effective form of communication used over centuries. We often underestimate this force in today’s world, with the power of technology at our hands, with our mobile phones in our pockets and our tablets in our hands (not to forget our laptop in our bags). We feel that it does not have a place in our life anymore, we disregard its power and toss it away like spoilt milk or old clothes in our wardrobe.
With the New Year around the corner, it is time we change this. Each BITSian should take a small step, a resolution to help our Alma Mater in a simple effective way.
Tell every BITSian you meet this year to join BITSAA International!
I doubt that will take a lot of work :-), but I’m pretty sure it will make a huge difference. Let us make sure we make some noise, and have all our friends registered. Now, you know, what to ask, when you talk to them after a long time.
I would also like to formally hand over to the batch of 1984, next years Silver Jubilee batch the pressure of trying to reel in more registrations than 1983 this year. I wish them the very best for the new year now that the torch has been passed on!
PS: Yes, we are here – the world hasn’t come to an end just yet!